Press Release

Delhi Duty Free launches Bombay Sapphire Premier Grand Cru
By Jill Sayles in Latest News, Liquor & Wines August 2, 2023 0

 The expression takes inspiration from the prestigious classification used in the world of fine wines
 
Delhi Duty Free has launched the limited-edition Bombay Sapphire Premier Grand Cru, available exclusively at the retailer’s stores, offering travellers a sophisticated gin experience.

Bombay Sapphire Premier Grand Cru takes inspiration from the prestigious grand cru classification used in the world of fine wines.

Delhi Duty Free (DDFS) has partnered with Be Keen to launch Anglo/French fragrance brand Creed at Indira Gandhi
International Airport in Delhi, a listing exclusive within Indian travel retail.

As reported, the niche artisan brand was recently acquired by Kering Beauté, luxury powerhouse Kering Group’s new beauty arm.

The House of Creed offers an extensive range of fragrances, exclusively distributed in travel retail by London-based Be Keen, a specialist in niche fragrances.

DDFS CEO Ashish Chopra said: “We are thrilled to introduce the exclusive launch of Creed fragrances at Delhi Duty Free. By bringing this iconic fragrance brand to our stores, we reaffirm our commitment to offering the very best in beauty products and luxury experiences.

“Creed’s unwavering dedication to craftsmanship and exceptional scents perfectly aligns with our mission to provide excellence to our valued customers.”

Be Keen COO Abla Bencheikh added: “We are delighted to have worked closely with Delhi Duty Free as part of our selective expansion plan for Creed in travel retail

Delhi Duty Free has become the exclusive destination for Ponting Wines in the Indian subcontinent duty free market. Founded by Australian cricketer Ricky Ponting, the wine company celebrated its India launch with an event at the Delhi store where fans had the opportunity to meet the sports icon.

To commemorate the launch, Ponting personally signed a limited number of special edition Ponting Wine bottles and Kookaburra cricket bats. Customers who purchase Ponting Wines can enter into a contest for the chance to win an autographed Kookaburra bat.

"As an avid lover of both cricket and fine wine, I am truly excited to introduce Ponting Wines to the Indian market," said Ponting. "India holds a special place in my heart, and I am delighted to share the exceptional quality and taste of Ponting Wines with my incredible fans here."

According to the company, Ponting Wines has experienced significant acclaim from wine writers and international wine shows including Platinum at the 2022 Decanter World Wine Awards.

INDIA. Delhi Duty Free has introduced Ponting Wines  in collaboration with famed Australian cricket player, coach and commentator Ricky Ponting in an exclusive Indian subcontinent launch.

The range was launched on 14 May with an event for passengers at Indira Gandhi International Airport in Delhi graced by the former Australian test skipper.

At the meet-and-greet, Ponting commemorated the occasion by signing special-edition Ponting Wine bottles and Kookaburra cricket bats.

INDIA. Three senior members of Delhi Duty Free’s management team have been honoured at the Stars of the Industry awards for ‘ET (Economic Times) Ascent Excellence in Leadership’.

The travel retailer’s CEO Ashish Chopra received the prestigious CEO of the Year Award, while CFO Rajiv Madan received the Best Environmental & Sustainability Practices Award and Head of HR Siddhartha Jain the Best Training and Organizational Development Award.

Delhi Duty Free has announced it surpassed INR 149 crore/US$18.3 million in November, its highest monthly sales haul on record.

“The credit for achieving the feat of highest monthly sales: INR 149.7 crores goes to teams across departments and our focus on continuously improving the customer value proposition,” commented Ashish Chopra, CEO of Delhi Duty Free.

“In addition, we continue to invest in staff skills and enhanced training. Delhi Duty Free is on track to maintain its current growth rate through 2022 and beyond. I’d also like to thank our suppliers and, of course, our loyal customers, who have all contributed to our success.”

INDIA. Pernod Ricard Global Travel Retail has unveiled The Malt Gallery with Delhi Duty Free at Indira Gandhi International Airport, showcasing a range of single malt whiskies from leading distilleries in Speyside, Scotland.

The exhibition, which is running throughout November and December, aims to help shoppers discover more about single malt Scotch whisky. It also offers the opportunity to purchase from a range of Pernod Ricard brands, with highlighted single malts including The Glenlivet, Aberlour and the Secret Speyside Collection.

INDIA. Fast-growing cream liqueur House of Somrus made its debut at Delhi Duty Free in November, the latest step in the brand’s expansion drive across travel retail markets worldwide. Delhi Duty Free at Delhi International Airport is the first travel retailer in the Indian subcontinent to launch the product.

The cream liqueur line, with its tag line ‘Inspired by India, Made for The World’, entered Delhi Duty Free stores in time for the festive gifting season, through new Indian distribution partner Aspri Spirits Pvt Ltd.